Future Cast: A PwC Product

What would you do if you were able to actually change your behavior? Future Cast is a patented, scientifically enabled platform by PricewaterhouseCoopers (PwC) that helps provide greater insights into the mind and body, predict behavior, create richer interactions, and support the health of individuals entire populations.

I had the opportunity to develop the initial marketing materials for this life-changing product. To start, I co-facilitated breakout UX sessions at a two-day, in-person workshop to peel back the layers of the product owners’ ideas and begin to understand the intricacies of this technology.

From there, I built out a conversation starter presentation to be used with potential buyers, a two-pager which can be left behind after these important conversations, and the external webpage copy to give the product a new digital presence. I also wrote the script and helped find a voice actor for a punchy promotional video.

Due to privacy considerations, please view the Future Cast webpage here.

More about PricewaterhouseCoopers (PwC)

PwC has offered me experience in a variety of areas — sustainability, finance, healthcare, and more. Working as a copywriter within a small creative team, I’ve partnered with Fortune 500 companies and internal teams to develop dynamic creative fit for boardrooms, wide-scale marketing campaigns, and reports that set new standards for organizations moving forward.

Due to privacy considerations, I am unable to directly share many of the examples of my work.

Other creative I’ve been a part of: